If you recorded your own webinar, you might be wondering how do you change up the recording and what do you change in the recording if anything. I want to tell you how to use Camtasia Studio to edit out mistakes, clip the beginning and the end, and insert intro music.

Camtasia is the best video editor for making quick and easy changes. I know there are other solutions such as Adobe Premier but everyone I know who've had tried this tell me that it takes an extremely long time to process the video. That's why you should record in Camtasia and edit in Camtasia.

Camtasia shows a timeline of your movie; you can easily select the portion and click on the scissor icon to delete part of your presentation. If you made any really bad mistakes, you can edit them but most of the time, the mistakes are okay; most of the time, your webinar can be posted with no changes to the middle of the content.

But what about at the beginning and end? If you took a while to get started or if you don't want to record yourself hitting the start button, you can select the beginning of the video and hit the scissor icon and delete it. Do the same with the end so as soon as the webinar's over, the video stops as well.

One thing I like to do when editing my videos is add intro music. Most people don't know how to properly add intro music. What you do is import an mp3 or wav file in the Camtasia and drag it under the timeline—not before, not to the left but underneath it—that way it adds the audio at a separate track. If you put an audio file to the left of your recording, it's going to play the audio for how many minutes until your presentation starts. That's not good. But if you drag it below, it will play the audio at the same time as your presentation.

You might notice that the background music is extremely loud in comparison to your recording. So what you do is you click on the lock button and lock the track; then click on the decrease volume icon 6 or 7 times so that the intro music has been decreased enough and the people can still hear what you're talking about. Just by adding this music at the beginning and end of your recording makes it seemed 10 times more professional.

You should edit your webinar recordings with Camtasia since it is the easiest tool to use to edit a video and it has presets for uploading for YouTube, putting on the web, putting on your blog and so on; use it to edit out your minor mistakes, clip off the beginning and end and add intro music.

Get extremely easy video tutorials on how to edit your webinar recordings and more right here at www.webinarcrusher.com.

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You now hosted your very own live webinar training session and you want to record that so that you can sell it or have people play it over and over without you having to do anything. What tools do you need and what steps do you take to record your GoToWebinar recording? You can use the built-in recorder; you can use Camtasia; or use a second computer to record the webinar. Which one is right for you?

The built-in GoToWebinar recording is easy and useful if you are brand new. As long as you're hosting a webinar on a PC, there is a start recording button that you can click that will take the video and audio of your presentation and save it once your webinar is done. The only downside of this recording is that it's not very good quality and you have to remember to set an option to save as a WMV or Windows Media file instead of their own format. One to keep in mind is to resize your screen down to 640 x 480 resolution to make sure your video is not huge.

A better way if you're slightly more technically advanced is to use Camtasia recorder to save your screen and voice. The audio and the video quality is going to be much better and it really isn't that much more work. Just have the software; hit the recorder button. Luckily, Camtasia has a 30-day trial so you don't even have to put money down until a month has passed to try out this method of recording. The only problem with this is that if there are others speaking on the call, Camtasia is not going to pick up their voice. And to take care of this, you need to join under a second computer such as a laptop and record with Camtasia from the laptop that way it will capture everyone speaking on the webinar.

Those are the three ways to record a webinar using the built-in version in which case you have low quality; Camtasia on your computer which only picks up your voice; or Camtasia on a second computer which picks up everyone's voice.

Watch me demonstrate how I run and record a webinar at www.webinarcrusher.com.

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When you host a webinar and you share your screen live in front of an audience and you speak your voice live in front of an audience, it would be a shame if only a small portion of your niche was able to hear about you and get trained by you. It’s a waste if you hang around only at one forum or only one webinar for your own list; you should be running webinars for other people's list. Why would they want to do that? They would do this to get more affiliate commissions. And you could be the one to help them do that; that way, both of you make more money.

Think about running webinars for your affiliates to have an evergreen affiliate promotion, to post a special landing page replay, and even course correct your training based on one of your affiliate subscribers.

What does that mean to have an evergreen affiliate promotion? Here's what it means:  You contact your best affiliate or even affiliate who you have an existing relationship with and you offer to run a special event—a special webinar—for their subscribers. That's a great way to get a few initial sales but after that's done, you record that webinar and give them the video to use forever. That means whenever they want to promote you again as an affiliate, they simply need to send their subscribers to that video. It's now a video they can send to their subscribers 6 months, a year, even 2 years from now.

Let's take that even one more step further. What if you took that webinar replay and post it in on your sales letter. It will only make sense to show that replay to that particular affiliate subscribers right? So put the special sales letter with the replay on its own separate landing page. That means that when that particular affiliate sends traffic your way, it only shows that replay for the traffic they sent. That means that your landing page is customized for that particular affiliate.

Speaking of customization, when you give a webinar to a completely new audience, you're going to realize that that crowd might want different things than the crowd that you used to. And that means you can course correct your training; it means you can change the way the webinar goes; it means you can change some of the benefit list on the sales letter and you might want to record a bonus video just for someone who bought through that particular person's link.

For example, I once taught a course about how to make an information product, but one affiliate in particular bear a list was heavily concerned in finding a niche for that product. That means that I could have recorded bonus videos about how to find a niche but it definitely meant that when I presented this webinar, I talked a lot more about finding a niche than I would have. That's how you too will get more affiliate sales using webinars with an evergreen affiliate promotion, with a special landing page replay, and by course correcting yourself based on what those other subscribers tell you to do.

Figure out exactly how to run webinars to get everything we talked about today and more at www.webinarcrusher.com.

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Congratulations! You just run your very first webinar. And congratulations again because you've also recorded that webinar and now you have a video; you can do lots of interesting things with it such as converting it to audio, converting it to different types of video, and even converting it to text.

How can you change a video-based webinar, a live web seminar into audio form? Most video editing tools such as Camtasia allow you to save just the audio portion of your video. This means if you have one big long webinar recording, you can save it as a WAV file and do whatever you want with it. If you have the webinar recording cut up into small videos, you can even batch process all these videos into small mp3 files. Now that it's in mp3 format, it's taking up a very small amount of space which means you can stream up from a blog or a webpage or even offer it for download. You can also drag and drop these audio files into any CD burning software and now you have your very own CD which you can burn and distribute copies which you can use to Kunaki, and get it fulfilled automatically which you can even put onto CD Baby and get it on ITunes.

But that might be a little crazy. Let's say you have a video webinar and you want to put it into another video format. Luckily, most video editing software today has built-in presets for different ways you can save your video recording. For example, you can save your video into a DVD-ready format then use a program such as Sony DVD Architect and burn it into a DVD disc that anybody can put into their DVD player and play it.

Guess what? It doesn't stop there. Camtasia even allows you to save your video into iPod format so that if somebody has an iPhone, iPod or iPod Touch, they can transfer the files onto that device and watch the webinar from the gym, from the car, while they're on a walk, while they're in bed—any place they can take that small device. Video editing software allows you to save into WMV or Windows Media Player format and provide an easy download or offer it in MPG4 so that people can watch it from their browser.

And finally, even ignoring the audio and video opportunities, you can get your webinar discussion transcribed. If someone else watches your webinar, you can take their notes, expand on them, and now you have your very own report and all you have to do was speak, gather the notes, and edit.

I hope I've opened your eyes to some new ways to repurpose your webinar recording by saving the audio, saving the video, or saving the notes. Go ahead right now and get all the tools and step-by-step systems you need to record your very own webinar at www.webinarcrusher.com

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Not only can you use a webinar or a web seminar for info product creation to make interviews and lend your adventures, you can also use a webinar to build a list. I'm not talking about simply making a webinar and using the event itself to get a list—that's too lazy. Let's be more creative.

How about we build a list with webinars using the forced opt-in strategy, the first 10-minute free teaser, and a special to a community?

It's very easy to build a list in two ways with a webinar when you're having a forced opt-in page. If you haven't yet recorded or put on the webinar, you can put a page in front of it. You can send people to your page where all they can do is type in their name and e-mail address. After they type that in, they are then redirected to the page where they can now sign up to get onto the webinar.

Let's say a few days passed and you have successfully presented your webinar. Now you have a webinar recording. You slightly changed your forced opt-in page so that they are entering their name and e-mail address to access the replay of the webinar. Now you have an evergreen list builder.

Although you're going to get the best conversion rate, if you send people to a page with nothing but a headline, a few bullet points, and a place to opt-in, some communities and some sources are traffic such as Google AdWords, don't like it when you have a page just for data collection. They wind you so some content on the page. Therefore, what you can do is edit out the first 10 minutes of the webinar. And put the first 10 minutes of that webinar into a separate video.

Now what you do is you link to the first 10 minutes of the webinar and below that video recording, if you have to opt-in and enter their name and e-mail address to access the rest of the webinar. This is going to provide some teaser content and shows some value in exchange for their name and e-mail address.

And finally, because we're talking about getting different traffic sources onto your list, instead of just promoting some webinar that you're putting on for people, why not schedule a webinar specifically for a certain community. This could mean your favorite forum. This could mean this interest to someone else's blog. This could mean the members inside your favorite paid membership site. You pick a crowd of people and you offer to run a webinar just for them. This way, you build trust; you build a reputation; and hopefully, you build your list in the process.

I hope I gave you a few good ideas for using your webinar recording to build a list whether it’s with a forced opt-in page, a teaser page or running a special offer to a community. Do even more with your webinar recordings than you ever thought possible at www.membershipcube.com

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When hosting a webinar which is a live presentation, most people don’t think about the end.  They think about the beginning and the middle but that’s it.  The irony to this is that the end is the most important part of your webinar because at the end of your webinar, you’re going to want people to do something, right?  If you are pitching an offer, you’re going to want people to go to your web page and buy from you.  Even if you are delivering 100% free training with no pitch, the end of your webinar will be you telling them what action they should take now.  Whether you are running a webinar as a pitch webinar or a training webinar, you are always going to have some kind of call to action at the end.

How do you make sure that people follow through with that call to action and don’t drop off the call when they know you’re finished?  You deliver a smooth transition from the training to the pitch.  You don’t say goodbye or sign out to the very ends and you only offer one call to action.  Only give them one thing to do.  What does it mean to have a smooth transition?  It means that far too many people keep something on the webinar and then pause before leading into what their offer is.

If you could seamlessly transition from teaching to your pitching, you’re going to have a lot of people not realize you’re in pitch mode for a couple of minutes and you’ll already have their attention and they will stay on.  The usual cost of people dropping off a call during your pitch is because they don’t even give you a chance to sell them on something.  The transition leads to my next point which is don’t say goodbye until the end.  Again, people get nervous about pitching something and when the training portion is over, not only do they pause but they say goodbye and goodnight and then they move into what’s the next step.  It shouldn’t be like that.  It should be, you taught them something and now they keep the training going or you solve one problem, now a new problem has opened up.  To solve the next problem, you have to go here and here is why you should go to this URL.

One thing that’s really going to help your pitch is by only giving people one single place to go.  I see this all the time on a webinar.  People say, “You can contact me on my blog.  Oh, don’t worry.  You can also e-mail me and here’s my phone number and here is my Facebook address.”  It’s hard enough to get people to go to even one URL, let alone 5 or 10.  Don’t mention your blog.  Don’t mention any other websites, phone numbers, or e-mail addresses other than where do you want people to go right now.  Again, that could be a place to buy something, to sign up for something for free, or even to just take some kind of action.  Tell them where to go right now and make them go right now.

That is exactly how to keep people on your webinar during your pitch or your close:  Have a smooth transition.  Don’t sign off until the ends and only offer one call to action.

Get the recipe to create the perfect webinar right here:  www.webinarcrusher.com.

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Webinars are great.  You can show your screen and people can hear your voice.  You can broadcast anything you want live to a large group of people.  But none of that is any good if nobody shows up.  How do you get people who tell you they’re going to come to webinar who fill out the form and register for your webinar actually show up when it’s time to come to it?  You do this with replay scarcity by offering hard-to-find info and by delivering live questions and responses.

Just because you ran a webinar and just because you recorded it, it does not mean you have to give it away for free out in the open to anyone who asks.  Even though I give many webinars for free, I will store the recording inside a paid members’ area.  Even if I give away the webinar for free, I might make it only available for 24 or 48 hours and then I will take it down forever.

What’s the reason for this?  The reason is that if people are used to getting the replay if they have missed the webinar, they have no motivation to come.  They would rather watch TV or work on something else instead of coming to that webinar live.  Another way to make sure people show up is to deliver hard-to-find info.  What if you took the knowledge you had in your niche—for example, overcoming anxiety—and you put it into a four- or five-step system?  Guess what?  Now, that is your very own system that nobody else teaches.  Now suddenly, people need to come to your webinar about overcoming anxiety not because you are reciting some encyclopedia article, which seems like to an average person is boring, but instead you’re going to share your own personal story about overcoming anxiety.  You’re going to share your own step-by-step system to overcome anxiety.  Now suddenly, people need to come to the webinar because they cannot get this information anywhere else.

Finally, if you get your subscribers used to asking questions and receiving responses from you, don’t come to your webinar just to have that close interaction with you.  Think about whose e-mail list you are on.  Think about who you interact with on forums.  You never get an immediate response, do you?  You never hear their voice.  All you do is see text.  But on a webinar, when people ask you a question, they can get an instant response from you and they can hear your voice.

That’s how you make sure people who register for your webinar really do show up:  Offer replay scarcity, deliver hard-to-find info, and provide live questions and responses.  Set up your first webinar and get a ton of people to come to it at www.webinarcrusher.com.

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When you are running an online presentation, you naturally want to get the most amount of people on that webinar.  If you’re selling something, you want to get as many people as possible buying it.  If you’re teaching something, you want as many people as possible implementing what you’re talking about.  It is in your best interest to make sure that your webinar is a success.  How do you do it?  You get traffic; you get a targeted audience; and remind that audience about your upcoming webinar.

Getting people on a webinar is no different than getting lots of people on your blog, getting people on your list, getting people to look at one of your web pages.  You still need traffic.  You should be building a list and getting traffic through articles, forum posts, pay per click, joint ventures—everything you’ve been doing in addition to the webinar.  A webinar itself is not going to get you a lot of extra traffic.  You still need to pursue conventional ways of getting eyeballs and getting clicks to your website.  But not just any clicks.  You want people who actually care about the subject of your webinar.  That means if you approach someone and get them to promote your webinar, that person had better be someone with a list of subscribers who care about what you’re talking about.

If you’re presenting a webinar about real estate and you’re trying to get people who are concerned about the stock market to come to the webinar, you’re not going to have the turnout that you expect, and even when they do come, they’re not going to be as excited as if you would target a crowd of realtors or people interested in real estate, and the need of good reason for coming.  You can’t just call webinar real estate.  Maybe you’re sharing a system that only you know about flipping a house in three days with no money down, just as an example.  Your webinar should be some kind of a newsworthy topic that is unique to you that promises a benefit.

In addition to having those two things, one thing that is the easiest and most people overlook is the simple reminder.  If you have a list of subscribers and they are registered for a webinar, remind them every day for a week coming up to the webinar to make sure they show up. GoToWebinar sends reminder e-mails on its own, but people delete so much e-mail that it can easily get lost in the clutter.  Send your subscribers reminders to come to the webinar.  Post on your blog reminders to come to the webinar.  Post on a forum reminders to come to that webinar.

That’s how you’re going to get the maximum number of people to come to your webinar—by having traffic, a targeted audience and a good reason, and by sending reminders.  Ensure your next webinar is a huge success with this training at www.webinarcrusher.com.

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It doesn’t matter how much you promote a webinar to the viewers.  You are never going to have 100% of the people who register actually attend the webinar.  When one of those people who missed the webinar contacts you, what should you tell them?  Should you tell them you’re going to run the webinar again—that you will have a replay?  And why are you going to give the answer that you’ll give?  We’re going to figure all that out right now.

First of all, rebroadcast or redoing the same webinar over and over again is not worth your time.  It’s better to run a live webinar, record it, then have the recording available somewhere else.  That way, you get the best of both worlds.  When people are on the call live, they have that urgency and that live interaction but at any points, they can watch the recording.  That way, they don’t have to get distracted by taking notes and they can still get any information they might have missed if they showed up late or missed a spot or even simply weren’t paying attention.

When you record a webinar, you now have a replay and the question begs, “What are you going to do with that replay?”  The simple answer is you can have it be either a free or paid replay.  Whichever you do is up to you.  When you have a free replay, it means out in the open, anyone can watch it.  But, you don’t have to stop there.  You can make the replay not have fast-forward controls.  That way, people have to watch it the same exact way as they watched the webinar.  You can have that replay redirect people to a certain URL after the replay is over with.  You can put that replay behind a forced opt-in page which means people have to type in their name and e-mail address to get the replay.  And you can even have the preview play expire after a certain amount of time which means it goes away in 24 or 48 hours.

What I like to do, in fact, is not you can make the replay free.  When I promote a course at the end of my webinar, I will put the replay inside that course and now people have to buy to get the replay of the webinar.  They might have missed a few things but in order to get 100% of the training, they have to buy another course.  Why do you do this?  Why would you not rebroadcast or be stingy with the free or paid replay?  The simple answer is you want people to attend live and you want to train them for that.

How many times have you signed up for someone’s webinar and not even made a point to show up?  You knew that the person was going to be sending you a replay so you didn’t bother to attend.  You don’t want your subscribers to have the same attitude.  You want to train them to attend live and realize they will gain something if they come on time and miss something if they don’t.  That’s what you can tell someone who missed the webinar.  First of all, don’t do rebroadcast.  Do have paid replays but if you have to offer a free replay, either only offer it for a certain amount of time; make it difficult to watch, for example don’t have fast-forward; and even consider putting it behind a forced opt-in page.

Get the exact training you need to host an unlimited number of webinars at www.webinarcrusher.com.

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Let’s say someone approaches you and wants you to tell people about their webinar.  Whether they want you to mail to your list of subscribers, tweet about it to your tweeter list, or even contact people one on one to go on this webinar, the question is, should you promote it?  To answer that, I have three simple questions to ask you.  What are you getting out of it?  Is it relevant to your subscribers?  Are you doing it just because it is a webinar?

You owed in the beginning something in return for your efforts.  Otherwise, you’re simply acting as a charity.  If somebody wants you to promote a webinar, are they going to mention you on the call?  Are they going to mail their list of subscribers?  Are they going to pay you a flat fee?  Are they going to give you some kind of a bonus as a thank you?  What are you getting out of it and is it worth it?  I have promoted some people’s offers just to score a one-on-one interview with them because I knew it would pay off.

The next question is, is it relevant to your subscriber?  My list of subscribers is in the PHP niche.  So, if I was running a webinar about PHP programming and they contacted you and your niche is personal fitness, it would not be a good match.  Your subscribers probably wouldn’t care about PHP programming.  They would care about running or weightlifting but not PHP programming.  That is something that is not relevant to those subscribers.  On the other hand, if I was running a webinar about a new style of jogging or even a new way of losing weight, that personal fitness niche would probably be interested in it and that webinar would be a good fit.

That leads me to the final question, are you promoting this just because it is a webinar?  If a webinar sucks, if it’s boring and it doesn’t teach you anything, then it's still not going to be any good just because it’s a webinar.  Keep that in mind.  Teaching a boring topic or being taught from a boring presenter does not make it any better because it’s a webinar.  So, ask yourself, “Would I promote this if it was not a webinar?”  If the answer is no, then you should not be promoting the webinar.

Those are the three questions to ask yourself when deciding if you should promote someone else’s webinar.  What are you getting out of it?  Is it relevant to your subscribers?  And are you doing it just because it’s a webinar?  Find out how to host and co-host your very own webinars at www.webinarcrusher.com.

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