There are many different ways of creating an information product. You can write it yourself, you can outsource it, you can dictate it and have it transcribed but my favorite and fastest way for creating a product is with a live webinar or web seminar. With a live webinar, you can create a product live in front of an audience, course correct according to their needs. But the best part about it is you can get paid for a product you have not even created yet. But how do you do that?

The first step is to outline the entire course. If you tell a group of people you're going to be running four webinars on a certain subject, that's not very exciting. You need to have some kind of plan about what you're going to present each and every week. For example, when I ran a webinar course about time management, I didn't just say I was going to talk about time management. I told people that in the first module, we're going to cover overwhelm and the second module perfectionism and the third module procrastination and then the fourth module common sticking points.

I created the PowerPoint presentation beforehand and could share different exciting bullet points. For each class for example, my index card strategy, why not to take notes, the five minute productivity booster, the way I avoid burnouts, the perfect cure for disinterest and so on.

I had an outline before I even started so people had all the details of my course. But then when I presented, I might have changed up the presentation a bit. It turned out that many people were not interested so much in the step-by-step systems I applied as they were in the emotional motivation. So, I changed the direction the course took while still staying true to that outline based on what people said in blog comments, in questions on the webinar and in one-on-one emails.

That was the live webinar component which was great because I had an initial pool of test users to get into that course but then I later turned it into a membership site. I took the recordings and put them in a site where somebody could pay a monthly fee to get access to those videos but there was no longer any live interaction. I created the class once and then it's simply repeated the recordings for future students.

And that's how you get paid for a product before you create it. Outline the course and have a test group, a pilot group of single payment buyers, course correct and adjust your presentation based on the user feedback to make it better and then later make it into a monthly membership site.

I want to help you too get paid for a product before you create it at www.webinarcrusher.com.

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Have you heard about webinars or web based live online presentations yet? If not, you need to know about the three kinds of webinars you can run to deliver online training, non-interactive webinars, interactive webinars and Q&A driven webinars.

With the webinar, people see your screen and they hear your voice. When you're first starting out with the webinar, it can be kind of scary but it's worth getting the hang of it because it's the closest thing you can get to presenting live in front of an in-person audience but this is over the Internet. When you're first getting started, you'll want to only focus on the presentation you are delivering and maybe check for questions at the end.

But for now, just get used to presenting your PowerPoint's or demonstration and speaking for about an hour. Once you have a webinar or two under your belt then add the interactivity.

With many webinar services such as Go To Webinar, attendees can type questions into a special question box. This means that while you are talking, you can periodically check the question box and allow some of your attendees to steer the conversation in a certain way.

You can also have different panelists or guest speakers and un-mute individual people on the call so they can talk in addition to you or even one of your attendees if they have a headset or a telephone and they have a question, you can un-mute them and they can ask their question instead of having to type it out.

The final form of webinar which is super interactive and great for putting inside a paid member's area is a Q&A or question and answer webinar. These are the easiest kinds of webinars to run because you don't have to make any preparation. Simply answer up the questions that get put in front of you.

If you're doing this sort of a membership site, you can make a blog post inside the membership and ask people to post comments that detail their one question for the Q&A call. Then during the Q&A call, you read through the questions one at a time and answer them. You can also tell people to ask even more questions live on the call in the question box ensuring that you get to all of their problems.

Those are the three webinars you can run when you're just starting out, a non-interactive webinar, an interactive webinar and a question and answer driven webinar.

Let me train you in live webinars right here at www.webinarcrusher.com.

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Most of the things that hold you back are all in your head, especially with live online webinar presentations. Public speaking is the #1 fear and if only you can get over yourself and force yourself to run some webinars, your anxiety will die down and every time you do a webinar, it'll get easier and easier. I want to share with you a few mental exercises you can perform to silence your inner voice and overcome your natural obstacles and actually get yourself out there and perform a webinar so you can create the easiest way of making the product and the best way of getting in touch with your audience. That's to listen to someone you want to be like, imagine a crowd cheering, and focus on just one of your own faults.

I want you to think right now about one person in your life who you think is a great speaker. This might be someone on TV, on the radio, that you know in real life, that you see him speak at seminars, that you know from the internet. Whoever it is, get a recording of their voice. Listen to one of their teleseminars, or their free audios, or their CDs, or their phone calls and get their voice in your head. That way when you speak, you can speak as if they were talking almost as if you inhabited their body and were controlling the things they were saying. I know that I hate my own speaking voice. You probably hate your own speaking voice. So make yourself sound like someone who's voice you don't hate. Think about what part of their voice you like the best. Is it the way they slow down certain words? Is it the way they ask certain leading questions. Is their voice high? Is their voice low? Is their voice fast? Is their voice slow? Whatever it is, listen to someone you want to sound like and slightly change your voice to somewhat model but not copy the way their voice sounds.

The next thing I'd like to do is imagine a crowd of cheering people. It's kind of a weird thing to sit alone with your computer and talk to nothingness. On the other hand, if you imagine that you're in front of a crowd of people and they all are just like loving you and cheering and wanting you to talk to them, it provides more motivation for you to be excited and for you to get yourself out there. And if you don't like your speaking voice or you think people don't like the way you talk, narrow down the problem.

It's so easy to just cop out and tell yourself nobody likes the way you talk but if you can focus on the number one thing you hate about the way you speak, you can improve on just that one thing. For example, maybe you don't breathe properly and can't catch your breath when you are presenting. So you need to work on adding more pauses, taking more deep breaths. Maybe you talk too fast, so you need to make it a point to speak almost too slow, almost at a point where it's too slow for you to be comfortable, that way people will better understand what you are saying. Whatever the one thing it is you need to focus on with your speaking, you probably know what it is. So next time you're on a live webinar, make it a point to only improve that one thing.

Those are the things you can do to get yourself more confident and psyche yourself up for webinars. Listen to someone you want to be like, imagine the crowd cheering, and focus on one thing. Put these mental exercises to use and run your very own webinars at www.webinarcrusher.com.

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The great thing about webinars which are online video training sessions is that you can have a live audience or you can simply present without an audience and record it for later or you could mix the two. You could present your core materials as regular videos and then run a quick question and answer or Q&A sessions to handle these questions of your students. Now the question becomes, "Should all your webinar training be recorded? Should it all be live or should it be some mixture of the two and what mix?"

At first, when you were just starting out with your webinars, all of your training should be live. Running live webinars are the best way to get used presenting and handling an audience. It also saves you time because if you run a two-hour webinar, it only takes up two hours of your time. And when the webinar is scheduled at a specific date and time, you simply have to be there and there's no way for you to pause or postpone a webinar until later. This gets you in a habit of starting and finishing a presentation in one sitting.

But as you run live webinars, you might find that you can't handle all the live training or that you're getting annoyed with visitor questions or even that the live webinars are feeling like a chore. You might feel like you want to record videos ahead of time. For example, record two webinars back to back and then drip them out on some kind of blog or membership site.

But this depends on your personality. If you love interacting with people, you might be able to continue running live webinars. If you hate people, you might have to switch 100% to pre-recorded ones. But if you're somewhere in between like I am, you might want to have half of your training be recorded and the other half be a live webinar. For example, in an eight or four requests, have every other week be a recorded webinar and the ones in between be live webinars.

When deciding between live and recorded webinars, think about this. Are you really responding to all of the questions? Is the fact that you're live make the information better? Are you being live just to be live or are you really responding to questions?

If you're the kind of person who doesn't read questions, who doesn't interact with the audience, what's the point of running a live webinar? On the other hand, if you respond to a lot of questions and allow them to course correct the direction your training takes, live webinars are definitely for you. And that's how you decide between live and recorded webinars. It really depends on your personality and if you get sick of live training or if you want to continue doing it after you've run your first few webinars.

Go here right now to discover how to run your own live or recorded online webinar training at: www.webinarcrusher.com

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When running your live screen capture webinar presentations, you are going to mess up. It's going to happen, it's inevitable. But I'm here to tell you that messing up is not a bad thing. In the long term, making mistakes on your live webinars is one of the best things that can happen to you because you'll make the same mistakes other do. You can always turn your mistake around into a valid point and then you'll get better over time.

The great thing about a live webinar is that when you're demonstrating something right in front of an audience and something goes wrong, there is no do over. There is no Delete or Rewind button. I'm a PHP programmer and I have been in plenty of webinars where I messed up the PHP codes somewhere and it gave an error. Instead of freaking out and giving up, I would analyze the program. I would say, "If you are coming across this same mistake, then check for a semicolon in the end of the line."

In another webinar, I was showing how to find message boards that you can post on and none of the message boards I found fit the right criteria I was looking for. What do I do instead? I use another way of finding message boards. The great thing about demonstrating something is you'll come across the same road blocks that your students are about to come across so you are really saving them time by showing them your mistakes and fixing them.

Also keep in mind that many of your webinar mistakes can be turned into a valid point. Not only can you show how to recover but you can also joke about it or take the problem and stride because that's just the way life is. How many times have you been at school or at a seminar where someone was talking and if there was a noise in the other room or if there was a loud crash, they would completely get distracted and derailed? You can't do that. If you are in a webinar and your phone rings, make a joke about it. Or even better, realize you don't have to be perfect. I've been in webinars where the phone has rang, where one of the presenters stopped to pay the pizza boy.

I've been in webinars where the webinar crashed three times in a row before I could continue speaking. It's going to happen and you need to learn how to deal with it instead of letting it stop you. If you make a webinar mistake, you know you're going to get better. If you stutter, you know you're just going to work on it. If you speak too quickly, that's one thing to focus on. If you find yourself getting really nervous, you just need more practice. There's always ways you can improve on your webinars and the best way is simply to practice, figure out what you can make better and repeat the process.

That's why webinar mistakes are very good. You'll make the same mistakes others do so you can prevent your student's mistakes before they happen. You can turn any bad thing into a valid point and you will improve over time. Run your own webinars and improve over time with this training at www.webinarcrusher.com.

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The biggest problem with webinars is that if you've never done one, it's scary. On the other hand, if you've done one or two, it's one of the easiest ways to present in the world. I want to get you over that hump and make you confident with webinars by sharing a few quick tips with you and those are that making the stakes is good. People will respect you more from webinar and you'll relate better than from any other medium.

Making mistakes is a good thing. You read right. No matter what you do, you're going to have your share of successes and failures and you need to get through the bad part to get to the good part. It makes sense, doesn't it? You're never going to be prepared in the future unless your PowerPoint fails. You're never going to be prepared unless your guest doesn't show up. You need to be ready to think on your feet because you are running a live presentation.

We've all been at that point where we had something to say and in the middle of the sentence, we got stuck. And you know what? Some of those us are covered, some of us didn't. I'd rather be the person who knows how to recover from getting stuck than the person who never got stuck. Even if you mess up on your webinar, it's okay. People will respect you more just because you are putting yourself out there. You're not writing a report trying to edit all the words. You're not giving them a prerecorded video where you can start over if you messed up, it's live. You say the wrong thing, you need to pause for a second. It doesn't matter, it's live. Plenty of times I've been on a webinar, opened up a web browser to demonstrate a particular URL and the URL failed. I simply moved on and people didn't care all that much. When you show yourself as a real human being and occasionally mess up, you will relate better with your audience.

Think about how most people interact on the internet. They interact via text. If it's from social networking, if it's from emails or forms, every now and then some of these medias will show a picture of the person but it doesn't really get inside their head. It doesn't really convey that person's voice. When you talk one on one with someone or at least when you broadcast your voice live on a webinar, they are hearing the person that you really are. That means they will be more forgiving of you, they'll listen to you more closely and when you have something to offer, they'll be more likely to check it out.

That's what I would tell you to get you more confident about webinars. That making mistakes is good, that people will respect you more and you'll relate better when you make mistakes on a live webinar. I give you permission to make mistakes. Go ahead right now and make all the mistakes you can so you'll get better at making products, at getting traffic, and at getting sales at www.webinarcrusher.com.

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When I'm dealing with someone who's new at audio, video, or even live webinar presentations, I always get the question of how am I possibly going to talk about anything for 10 minutes, 30 minutes, even an hour? How much of my webinar should I script out? I'm here to tell you that even though many webinars you attend are scripted and it shows you should not script your webinar. You should create your PowerPoint template to guide the conversation and practice, but don't script because people can tell.

Scripting a live presentation is one of the most ridiculous things I have ever heard of, especially because you are not getting paid millions of dollars for your broadcast. You're not a professional broadcaster. Too many people write out their whole entire presentation and spend days, if not weeks, preparing for a 1-hour webinar and putting way too much work only to have the script make the webinar worse than it can be. I do understand that you need to stick on a schedule and that you do need to have some kind of notes and that's what the PowerPoint is for. After all, if you were speaking and presenting on stage in person you wouldn't have every single word of your presentation mapped out, would you? You would simply be knowledgeable enough in a subject that a headline and three bullet points per slide is enough to hold you over for three to five minutes, then have your PowerPoint have 10 to 20 slides. And depending on how detailed the bullet points are and how quickly you go through them, you'll easily have an hour of presentation.

You might be asking, "If I don't have my presentation scripted, how am I going to know what to say?" And the answer to that is just simply rehearse and practice. Create your PowerPoint. Go through it as if it were live and that way when it comes time to present it for real, you will be prepared. This way, you will know exactly what you're going to say but it's not going to sound like you're reading off the script because people really can tell if you're reading off the script. I've been on plenty of webinars where there were two presenters and they were both scripted and it sounded so forced and so fake. I know you've been on webinars like those, too. Don't be as bad as them. Don't have a script. Instead, have a PowerPoint presentation and rehearse.

Now that you know not to script your webinar, how do you put together an hour-long presentation that people will not just like, but love? Go to www.webinarcrusher.com to find out how right now.

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If you have not yet run your very first online webinar or live video training session, you might think that a live webinar is a scary thing. Actually, it's not and you can easily overcome the anxiety that's holding you back with three simple techniques: Practice, get critiqued, and get a partner.

You really should run at least one webinar per week. All it takes is one hour per week to pitch your latest product, make a new product, answer questions, or even present to another marketer's subscribers. You need to stay and practice. If I go for longer than three weeks without running a webinar, I will find I will get worse at it. The first time you have a webinar, the first five minutes will be really scary but once you get the hang of it, it'll become second nature to you. And the more you do webinars, the better you get as long as you stay and practice.

Again, even if you don't have time to create a PowerPoint presentation of some kind, at least hold a webinar for your customers where they can ask questions or even show you their URLs for critique. An example might be if you taught real estate and one of your customers placed a home listing, you could look at how they could improve it. Speaking of critiques, you really do need to have someone else watching your webinars and telling you what you need to improve. Even if you don't have someone like this, just watching your own recordings will tell you what you should change. I know that at first you might cringe at hearing and watching yourself, but once you watch a complete webinar of your very own from start to finish, you'll find it easier in the future to watch them and self-critique them, and get better.

If you noticed that you're having difficulty presenting or dealing with your anxiety or moving forward in the webinar, you might want to get a partner to co-host the webinar with you. The job of this co-host will be to handle questions while you speak. You might tell the partner to interrupt you, or you might simply present and then when it becomes question time, ask the partner to find the questions. If there are no questions, make sure that your partner is skilled enough in your niche to think of some questions on his own.

Those are just some easy ways for you to overcome webinar anxiety today: Practice, critique, and get a partner. The only way you will really get better at webinars is by doing them. Find out how to do them at www.webinarcrusher.com.

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Running a webinar or a live streaming, stream capture presentation might seem scary and you definitely want to want to at least practice your webinar once to ensure that everything goes properly, that you didn't leave anything out on your PowerPoint slides and that most importantly you know what you're talking about. I would definitely recommend you practice your webinar with a friend ahead of time for these reasons: You can pretend it's live and get used to an audience, you can leave in time for questions, and you can record yourself and see how your recording compares to what your friend sees.

When you're rehearsing webinar, you might be tempted to skip over the non-important parts. But I'm telling you right now, you need to pretend your webinar is live. That way you will present, when you practice, exactly the same way as you present live and that means if you are going to make a mistake on the live presentation, you'll make that mistake while you're practicing and you can correct it. This might mean that your order form is broken, that your PowerPoint is broken, that the order you were going to present things is broken. Whatever it is, pretend it's live, that way you'll make the same mistakes you would've made and stop them before they happen.

When you practice, it's important to have a friend there to ask questions. When you practice by yourself, you might forget that you need to leave room for questions. Your audience might have an urgent message right in the middle of your presentation that might slow you down by 5, 10, or even 15 minutes. Leaving time for questions and even ask your practice partner to ask you some questions which also gives you the added bonus of being prepared in case there are no questions whatsoever.

And finally, record yourself practicing. It's one thing to do a dry run of your webinar to have a friend see you, but now with the recording, you can go back and watch yourself and catch even more things you can improve upon. You can hand the recording off to a third party for a critique, and most importantly, you can even offer people the replay to your webinar before the webinar is even over. Here's what I mean: Many times when I run a webinar, I don't offer the replay but instead I make the webinar itself the recording a bonus to the offer I'm selling. If I just ran a practice session, I could have the practice recording already loaded in and I can say, "If you want to go back and watch anything on this webinar, it's already in the member's area, go get it right now." It has more instant gratification that way.

When you practice webinars with a friend, pretend it's live, leaving time for questions and record yourself. This last part is very important: Become the absolute master at webinars with this training at www.webinarcrusher.com.

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One of the webinars you present in the future will go wrong. It's just going to happen. Something weird, something technical is going to come up, but I want you to be prepared for it. To be prepared, practice your webinar first, reboot your computer before presenting, and have a backup computer ready to go.

Once I was on a webinar and the host arrived five minutes late. Then he spent another five minutes trying to get his PowerPoint working but by the time he did, he realized he created it in such a way that it simply would not present on the screen he was showing it on. All of this could've been avoided if that webinar presenter had rehearsed ahead of time. If that webinar marketer had simply spent five minutes on a dry run practicing him starting the webinar, practicing firing a PowerPoint and going through the slides, he would have avoided the headache of having to get embarrassed, get nervous, and having to reschedule the webinar. Practice your webinar ahead of time and you'll thank me later.

Also, I would recommend that you reboot your computer before starting your webinar. This ensures that all your programs are closed and there is a much less likelihood of your computer crashing if it has just been turned on. When you're on a webinar, you don't want to have all kinds of windows open so close all unused browsers, instant messaging clients, and other distracting programs. When you're on your webinar, you want to be 100% focused on the exact thing you are presenting.

And finally, your computer might crash or something else might happen that's beyond your control. For example, one time in the middle of a webinar my internet connection died. Nothing I could've done to prevent it, it simply died. What did I do? I immediately picked up my phone, switched the audio to the dial-in option and continued speaking without a hitch to my webinar audience. If you're computer crashes and you're waiting for it to boot back up, switch over to a second computer. I always have a laptop on my desk, that way if something goes wrong with the main computer, I can join under the laptop to the webinar and continue until the main computer is back. An even better advantage to having a laptop is you can join as a guest and see exactly what guests see. So if you forgot to show your screen or your screen is not displaying correctly or showing the wrong screen, you will see exactly what your attendees see on your laptop computer.

That's how you're going to plan for technical difficulties on your next webinar: Practice at first, reboot just before, and have a backup. Become a teacher. Become a marketer. Become someone who has authority and expertise. Use webinars to run your own live presentations, online pitches, and information products at www.webinarcrusher.com.

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