When you host a webinar and you share your screen live in front of an audience and you speak your voice live in front of an audience, it would be a shame if only a small portion of your niche was able to hear about you and get trained by you. It’s a waste if you hang around only at one forum or only one webinar for your own list; you should be running webinars for other people's list. Why would they want to do that? They would do this to get more affiliate commissions. And you could be the one to help them do that; that way, both of you make more money.
Think about running webinars for your affiliates to have an evergreen affiliate promotion, to post a special landing page replay, and even course correct your training based on one of your affiliate subscribers.
What does that mean to have an evergreen affiliate promotion? Here's what it means: You contact your best affiliate or even affiliate who you have an existing relationship with and you offer to run a special event—a special webinar—for their subscribers. That's a great way to get a few initial sales but after that's done, you record that webinar and give them the video to use forever. That means whenever they want to promote you again as an affiliate, they simply need to send their subscribers to that video. It's now a video they can send to their subscribers 6 months, a year, even 2 years from now.
Let's take that even one more step further. What if you took that webinar replay and post it in on your sales letter. It will only make sense to show that replay to that particular affiliate subscribers right? So put the special sales letter with the replay on its own separate landing page. That means that when that particular affiliate sends traffic your way, it only shows that replay for the traffic they sent. That means that your landing page is customized for that particular affiliate.
Speaking of customization, when you give a webinar to a completely new audience, you're going to realize that that crowd might want different things than the crowd that you used to. And that means you can course correct your training; it means you can change the way the webinar goes; it means you can change some of the benefit list on the sales letter and you might want to record a bonus video just for someone who bought through that particular person's link.
For example, I once taught a course about how to make an information product, but one affiliate in particular bear a list was heavily concerned in finding a niche for that product. That means that I could have recorded bonus videos about how to find a niche but it definitely meant that when I presented this webinar, I talked a lot more about finding a niche than I would have. That's how you too will get more affiliate sales using webinars with an evergreen affiliate promotion, with a special landing page replay, and by course correcting yourself based on what those other subscribers tell you to do.
Figure out exactly how to run webinars to get everything we talked about today and more at www.webinarcrusher.com.
