When you have a webinar, you want to get as many people as possible to show up, right?
Maybe you were doing a free webinar for your subscribers or perhaps it's a free webinar for someone else's subscribers. Or even someone has already paid you for access to some kind of training course and this webinar is a part of that training.
Either way, don't have a boring title, don't forget the reminders and solve a problem in addition to your teaching.
Have you ever heard the phrase, "Don't judge your book by its cover"?
The problem is that most people do judge a book by its cover. Especially on the internet, we all have short attention spans. That means your title has to be exciting.
If you read the title of your webinar, for example, "how to design a website?", and that doesn't sound exciting but it makes you ask the question "So what?" then think of what the answer would be to the question of "So what?" If I say "how to design a website" and you say "So what?" my answer to you might be, how to create your very own web page in the next 12 minutes.
And fill it with content so you can get traffic commenter's, subscribers, and buyers.
Isn't that a lot more of an exciting title? Wouldn't you be a lot more likely to join that webinar? Than one that just says, "How to design a web page?"
Make your titles exciting, think about "so what", think about what it is for me, and think about the benefits people will get from attending your training.
But having an interesting title is not enough. Even if someone already paid money for your webinar, people are busy and people forget.
You need to remind your webinar attendees to show up. Remind them a week ahead of time, remind them a few days before, remind them the day of, remind them an hour before, and even when the webinar is live. Email your subscriber list to get them on that call.
Think about how many live webinars you have missed. It was probably because the webinar host did not follow up with you enough and remind you to show up.
And when you do present a webinar to this crowd, don't just teach. Solve a real problem for them. These comes full circle back to being interesting.
You understand the lecture, you're there to present a problem that they have and show them how you solve it and show them how they can solve it as well. Probably by doing the exact same procedure you showed.
It's okay to repeat things, or slow down, take questions, or remind them of things over and over. Because you want to make sure they get it. And that they can actually use the stuff you choose so they are just not being lectured to.
When you get people on the webinar, have an interesting title. Give them reminders and solve a problem in addition to teaching.
Find out how to get as many people you want on to your live online webinar: www.webinarcrusher.com
